Thursday, November 2, 2017

Museum Branding - Barcelona Design Museum / Disseny De Barcelona




The Design Museum Barcelona has recently rebranded their complete museum, Designed by the studio Atlas. The design has received a lot of recognition and the design received a graphite pencil from the D&AD Awards.

The designs really excel because of the gridded system that has been used, this creates a distinct and consistent brand that can be used by anyone designing in the museum.

 As always with museum branding it must be applied to a large range of materials, formats and sizes. These images show the success of these designs.

The use of a diagonal line is very simple but creates a consistency that can link any design to the overall brand really consistently.




The things that stand out in the branding include:

The use of a range of coloured backgrounds to stand out.

The large and dynamic use of type to ensure clarity of information and very easy to read.

Really effective use of grids and space creates order across the board.

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