D&AD & YCN Annual and design strategies
Professional - YCN
Atlas - Barcelona Design Musum Identity
Outlined the key aspect of the design sisinctly
Outline the main inspiration.
Shows postes and printed material.
Apporpriate and intriguing to the design target market.
Includes the full materials for the rebrand, printed matter, website way finding. The total communication.
Design works in tengent with how the building is designed.
Quotes from judges on the work they thought successful.
Both identities had to be complementary and work beneath a single graphic umbrella.
Using a grid system that works across alot of platforms.
Sustainsbility is a major concern. Using a simple economic colour scheme. (one ink)
Student - D&AD
Catherine Perrott
Brief: create the identity for an art gallery to tour hospitals.
Temporarily Admitted.
Fresh take on the idea,
using the theme of the hospital
the yellow box works as an pop up
considered digital and print
simple but effect
one idea that is consistent.
eye catching! it stands out
A large veritity of formats and materials.
left nothing to imagination
shows exsactly what the project is highlighting.
It considers the digital generation and how to commuicate to them.
The name works for the exhibition and the context
In line with contempary graphics.
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