In light of feedback explaining that it is important to push the ideas as far as possible a printed publication was a way of connecting the printed posters and the online gif's. These would be perfect for distribution around university campus' to get the word out further. The images above represent a mock up design to test which best communicated the idea. In response to this a more finalised singular publication was created, this utilised the 'Something for Everyone' slogan and tone of voice.
The images above show the more refined version, this uses the back and front to display the 'something classical - something contemporary' idea. Consistency has been key throughout the designs to unsure the same message is communicated. The publication give more detailed information about the student art pass and how it can be utilised best.
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