Monday, March 5, 2018

Museum Branding - Initial Publication design








Once the logotype had been realized, I have begun creating a publication to show off a proposed exhibition. The use of the MCB typeface has been consistent as well as the use of the really clean and simple geometric typeface Futura acts as the secondary typeface.

The design has been informed by the various leaflets that have been scanned previously. The use of the light blue has given an added consistency across the leaflet. This alongside the brown colours reflects the ceramic work on show.

























As a test, this design has been printed out on the laser printer to see how it would read and look. Overall the design demonstrates the new redesign and how the typeface transfers to a printed publication.

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