Secret 7 Evaluation

 

Within this project my aims from the of set was to create something very different from the briefs I had been working on previously, the brief had very little limitations and offered an opportunity to be as broad in my workings as I see fit. Right from the begging of this project I knew I was going to try and work totally without the use of a computer, doing all my research from books, all my workings and design ideas done in sketch books and any other developments in this analogue format. This allowed my designs to be much more tactile and personal, the imagery I created was inline with this theme. ECM records book ‘Sleeves Of Desire' was vital in my research, they way they went about creating very intimate and personal designs for records with a distinctive theme throughout. The design opened my eyes to how the designs could be more conceptual and ambiguous yet remaining interesting.

In this project one thing I would highlight as very successful was the pushing of my ideas and how creating a range of ideas seemed to create much more in depth and thought out designs. Taking a concept further in this work was key, pushing every design and putting as much reason behind each design decision as possible was vital in making my work as informed as possible.

If I was to change anything in my designs I would look to possibly send in a physical submission, as my works theme was this tactility and non digital style sending in the final designs as physical submissions would emphasis this. On top of this I would have liked to have experimented with a paint. As this is a medium I feel confident with I could have seen if painted  my designs would be more engaging. Overall this project has really opened my eyes to the world of record covers and how different they can be, I feel my submission shows how my designs have evolved and my design decisions were clear, I feel I have responded to the brief in an interesting all way backed up by in-depth research. On top of this I really enjoyed the change in working this brief offered.